UrbanPlan for Universities
UrbanPlan for Universities aims to develop land use professionals–developers, planners, architects, investors, and policy makers–who are more sophisticated and effective when they enter the workforce. UrbanPlan moves students from a theoretical and ideological understanding of their discipline to the practical realities and demands of the development team and process. In addition, the module is a challenging team building exercise and introduction to ULI and key leaders in the industry.
In this program, students address challenging financial, market, social, political, and design issues, develop a pro forma, and create a three-dimensional model of their plan. The module culminates when the teams present their proposal to a “City Council” of ULI members that awards the development contract to the winning team.
Who is UrbanPlan for?
In UrbanPlan for Universities, the primary target is students whose focus is land use: city and regional planning, business, real estate, architecture, and law. It can be effective in carefully selected fourth-year undergraduate classes where the course ties into land use.
At strategic times during the project, land use professionals who have been trained in the UrbanPlan curriculum, interact with the student teams. These volunteers visit the teams and challenge the students to think more critically about the UrbanPlan issues and the specific responsibilities of their “roles” (Financial Analyst, Marketing Director, Site Planner, City Liaison, Neighborhood Liaison).
UrbanPlan volunteers hear student presentations, challenge their proposals as would happen in an actual city council hearing, and award the development contract to the winning development team.